The Power of Dreams - Honda
Brand
Honda
Advertiser
Honda Motor Co., Ltd.
Agencies
Wieden+Kennedy, London, Gorgeous Enterprises, London, The Quarry, London, 750mph, London
Country
United Kingdom
Business Sectors
Cars, Four Wheel Drive, SUV(Sports Utility Vehicle), Automotive
Media
Television, Television & Cinema, Print, Direct Marketing
This commercial shows everyday situations where power sources sense when they need to turn on or shut down. It promote Hondas IMA(Integrated Motor Assist) engine, which uses a combined electric motor and a petrol engine to save energy, maximise efficiency and benefit the environment . Sympathetic power sums it up.
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Awards (2)
- Silver - Animation | Television
- Bronze - Automotive | Television
