Mexico is one of the most dangerous countries in the world for journalists. More than 200 journalists have been killed or disappeared since 2000 and in 98% of cases, justice is never served. On March 24, the International Day for the Right to the Truth, Article 19 launched "The Shooting," in collaboration with La Unión, a local newspaper founded by Moisés Sánchez - one of the many journalists murdered for reporting the truth. This campaign turns a deadly statistic into a human story, with a powerful metaphor: "shooting" as both pressing the shutter of a camera and pulling the trigger of a gun. Through this campaign, we exposed the violence journalists in Mexico face every single day.