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Creative Award
New York, United States
Articulo 19 - "The Shooting film (no prevention)" by ANDY Awards 2026

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TitleThe Shooting film (no prevention)
Agency
Campaign The Shooting
Advertiser Articulo 19
Brand Articulo 19
Date of First Broadcast/Publication 2025 / 3
Business Sector Institutional/Public Interest/Non-Profit Org.
Media Type Television
Length
AI Description The ad depicts a tense and dramatic scenario in Mexico where a man in a car who seems to be a journalist or photographer navigates through dangerous streets. The scene quickly escalates into chaos as gunfire erupts and explosions ensue. Pedestrians run amidst shooting and a car is engulfed in flames. The man grabs a camera, portraying the courageous role of reporters capturing truth amidst danger. Armed forces and individuals are involved in what appears to be a violent conflict. As explosions continue, the visuals switch between a burning vehicle and the harrowing expressions of the photographer and attackers. A narrative emerges through intense imagery and the final scenes underline the message about the threats to journalists as the text reveals that over 200 journalists have been murdered or disappeared in Mexico. It ends with a call to action to donate and protect journalists, highlighting the peril they face in pursuit of truth.
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