Degree Inclusive
Brand
Rexona
Advertiser
Unilever
Agencies
VML (formerly WT), Buenos Aires, SOUR Studio, Edelman Worldwide, New York, Ladoblea, Buernos Aires
Countries
Argentina, United States
Activity
Deodorants
Media
Product Design/Development, Case Study
One in four Americans has a disability, yet products and experiences are still not designed with this community in mind. Degree Inclusive, the world’s first inclusive deodorant built with people with visual impairment and upper extremity impairment, was co-created by an inclusive team of design experts from Wunderman Thompson and SOUR, including occupational therapists, engineers, consultants, and people living with disabilities across the globe.
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Awards (4)
- - BRAVERY
- - CRAFT
- - RESET
- Gold - IDEA
