Project Understood

Brand Google AI / Canadian Down Syndrome Society
Agencies FCB Canada, Toronto, FuelContent, Outsider Editorial, Alter Ego, Chennai
Country Canada
Business Sectors Racial/Ethnic/Minority/Disability Awareness, Institutional/Public Interest/Non-Profit Org.
Media Case Study, Television & Cinema
People with Down Syndrome called to Google to better the voice assistant so as to understand their voices better.
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Awards (2)

  • Gold - IDEA
  • Gold - RESET

Ads (4)