Pictograms
Brand
McDonald's
Agencies
TBWA\PARIS, Boulogne-Billancourt, Wanda Paris, La Plaine Saint Denis, Lazy Jay
Country
France
Activity
Restaurants & Fast Food
Media
Outdoor/Out of Home, Television & Cinema, Poster, Packaging, Branding & Design
The film reveals an entire night in a metropolitan city taken over by groups of young people who paint the city streets with the colors of the new campaign
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Awards (2)
- Bronze - Illustration
- Bronze - Retail Food
