Title Preserved Promos
Agency
VML Global
Campaign
Preserved Promos
Advertiser
S. C. Johnson & Son
Brand
Ziploc
Date of First Broadcast/Publication
2025
Business Sector Paper Goods, Aluminum Foil
Media Type
Case Study
Length 46 seconds
AI Description The Ziploc "Preserved Promos" ad captures attention with vivid images of delicious food and a ticking clock that emphasizes the importance of timing in preserving food freshness. Against the backdrop of a lively soundtrack, the images highlight Ziploc's functionality in maintaining food quality, along with animated text emphasizing the perishability of both food and promotional offers. The ad transitions to an interactive experience, inviting viewers to upload expired food promos for savings on their next purchase. It concludes with a prompt to visit PreservedPromos.com and the catchy tagline "For the Love of Food."
Chief Creative Officer
Manuel Bordé
Creative Director
Sebastián Cuevas
Creative Director
David Pinilla
Executive Creative Director
James Phillips
Executive Creative Director
Sakshi Choudhary
Global Chief Creative Officer
Debbi Vandeven
Group Creative Director
Sergio Leon Novoa
Strategist
Lauren Alexander
Global Executive Creative Director
Adriano Matos
Group Strategy Director
Andrew Zipparo
Senior Art Director
Maria Camila Cabra
Account Director
Grace Danehy
Account Supervisor
Lauren Hiller
Account Supervisor
Jordan Levine
Agency Relations Manager
Deanna Hernandez
Assistant Strategist
Rita Nirenberg
Associate Brand Manager
Allie Myers
Associate Director, Strategy
Laura Legrenzi
Associate Talent Manager
María Gutiérrez
Associate Technology Director
Jake Swiatek
Associate, Digital Activation
Sergio Rodriguez
Brand Manager
Elizabeth Fawley
Chief Executive Officer (CEO)
Mae Karwowski
Client Business Lead
Kerry Ross
Client Success Coordinator
Krisshia Castro
Creative Excellence Manager
Matthew Garrard
Creative Production Supervisor
Lucas Pimenta
Director of Talent
Dominique Martin
Director, Media
Austin Adams
Director, Public Affairs
Monica Leick
Executive Director, Account Management
Rachel Perron
Executive Director Delivery
Joe Grigsby
Executive Director of Brand Management
Katie Kellerman
Executive Vice President, Head of Client Service
Kelly Cagney
Executive Vice President, Integrated Consumer Marketing
Scott Slattery
Global Director of Creative Excellence
Jamie Anning
Global Director, Creative Commerce Operations
David Cofrancesco
Group Account Director
Julie Knecht
Group Technology Director
Michael May
Lead Motion & Content Designer
Jonhatan Bolívar
Manager, Brand Public Relations and Social Listening
Marques Washington
Manager, Media and Integrated Marketing
Emily Ann Keefe
Marketing Director
Stephanie Hiller
Senior Account Executive, Consumer
Gabby Jurkiewicz
Senior Account Manager
Paige Tuttle
Senior Analyst, Programmatic
Kaela Weiss
Senior Associate, Social
Juan Ochoa
Senior Client Success Associate
Zoe Hugunin
Senior Client Success Manager
William Young
Senior Director, Commerce
Jessica Patlevic
Senior Director, Performance
Ellen David
Senior Specialist, Shopper Marketing
Chad Rognsvoog
Senior Vice President, Sales and Marketing
Stephen Kruse
Supervisor, Digital Activation
Daniel Andrade
Supervisor, Search & Social
Ana Prabhu
Supervisor, Strategy
Alexia Macfarlane
Talent Coordinator
Tatiana Osorio
Technology Specialist
Will Phillips
Vice President & CMO
Bassem Darwish
Vice President, Earned Media
Cristian Gonzalez
Media Agency
OMD Chicago
PR Agency
Zeno Group
Digital Marketing Agency
Obviously