andy-awards logo ANDY Awards

ANDY Awards

Creative Award
New York, United States
Claude - "How can I communicate better with my mom" by ANDY Awards 2026

Filter results by

TitleHow can I communicate better with my mom
Agency
Campaign A Time and a Place
Advertiser Anthropic
Brand Claude
Date of First Broadcast/Publication 2026 / 2
Business Sector Internet Sites (Excluding ISPs) / Apps.
Media Type Web Film
Length
AI Description The ad opens in a cozy living room, featuring a young man on a couch pondering how to improve communication with his mother. An AI-generated voice offers advice, suggesting techniques such as listening and engaging in shared activities like a nature walk. The scene takes a humorous turn as the voice suggests joining a mature dating site for emotional connection. The narrative is interspersed with visuals of the relaxed and nostalgic living space. The ad concludes with the line, "Ads are coming to AI. But not to Claude." and the branding tagline "Keep thinking." The warm, light-filled environment and conversational tone underscore the theme of connecting with loved ones through understanding and humor.
Head of Brand
Brand Marketing Lead
Creative Director Susan Payne
Marketing Program Manager Kate Monroe
Media Agency
PR Agency
Production Company Biscuit Filmworks London
Director
Producer
Founding Partner
Managing Director
Executive Producer
Head of Production
Production Supervisor
Assistant Production Supervisor Kate Novak
Director of Photography
Production Designer
Casting Director
Stylist
Makeup artist Yuichi ‘Yuji’ Kojima
Service Company
Editing Company
Editor
Senior Producer
VFX Studio
VFX Supervisor
VFX Lead
VFX Team
VFX Team
VFX Team Ross Ferguson
VFX Team
VFX Team
VFX Team
VFX Team
VFX Team
VFX Team
VFX Team
Colourist
Producer
Sound Design
Audio Producer
Music House
Music Supervisors
Music Supervisors
Music Supervisors
Director