Corona - "Sun Certified" by ANDY Awards 2026

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TitleSun Certified
Agency
Campaign Certified by the sun
Advertiser AB InBev
Brand Corona
Date of First Broadcast/Publication 2025 / 4
Business Sector Beers, Ciders, Lagers
Philosophy In celebration of Corona Extra’s 100 year anniversary, GUT has launched the “Certified by the Sun” print campaign, which features photos from across Mexico that show Corona logos in various forms (beach umbrellas, coolers, walls) that have been faded by constant sun exposure over the years. More than just advertisements, these posters become the brand's most authentic credentials: Corona doesn't need certifications. It's certified by the sun.
Media Type Outdoor/Out of Home
Market Spain
AI Description The print advertisement features a weathered wall with a faded Corona logo, situated on a building in a sunny location in Mexico. The logo and artwork, bleached over time by the sun, symbolize Corona's hundred-year history and endurance under the sun's intensity. A message is inscribed on the wall: "100 AÑOS BAJO EL SOL," translated to "100 Years Under the Sun." This visually conveys the beer's long-standing presence and authenticity. The building and its surroundings capture an urban, yet natural environment, with the faded graphics delivering a vintage aesthetic that resonates with the idea of time passing and memories enduring. The sunlight hitting the wall adds warmth and emphasizes the advertisement's authentic theme, neatly tying together the experiences and heritage of enjoying Corona under the Mexican sun.
Production Company
Chief Creative Officer
Chief Creative Officer
Chief Creative Officer
Chief Strategy Officer
Creative Director
Creative Director
Creative Director
Editor
Executive Creative Director
Executive Creative Director Jose Mario Munoz
Executive Creative Director
Producer
Production Company AB InBev
Creative Director
Creative Director
Creative Director
Account Director Mayela Gutierrez
Business Supervisor Eloisa Sinsel
Chief Executive Officer (CEO)
Founder
Founder