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ANDY Awards

Creative Award
New York, United States
Dutchie - "Health Scams : Acne" by ANDY Awards 2025

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TitleHealth Scams : Acne
Agency
Campaign Fight For Thais' Gut
Advertiser DUTCH MILL CO.
Brand Dutchie
Date of First Broadcast/Publication 2024
Business Sector Yogurt
Media Type Digital
Length
AI Description The ad centers around a humorous jewel heist at a shop, where a masked thief is interrupted by a young girl in a delivery uniform. Just as the thief is breaking into a display case, attention shifts to two women—one is distressed about her acne, questioning its cause. The thief, seemingly stressed, is caught up in a playful banter. The girl boldly confronts the thief, wielding a cup of Dutchie strawberry yogurt. She reveals the reason for the woman's acne flare-up: an unbalanced gut, suggesting that eating the yogurt can restore balance. This humorous twist concludes with the product shot of Dutchie Yogurt and a triumphant moment for the girl as the tagline appears: "FIGHT FOR THAIS’ GUT."
Chief Creative Officer
Executive Creative Director
Creative Group Head
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Art Director
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Group Business Director
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Group Strategy Directo
Strategy Director
Senior Associate, Strategy
Media Agency
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Director of Photography (DOP)
Gaffer
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