Makro - "Stickers" by ANDY Awards 2024
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Makro - "Stickers"
This ad is part of the ACT Responsible Collection
- Brand: Makro
- Country: Colombia
- Advertiser: Makro
| Title | Stickers |
| Agency | Grey Colombia |
| Campaign | Life Extending Stickers |
| Advertiser | Makro |
| Brand | Makro |
| Posted | April 2024 |
| Business Sector | Department Stores, Supermarkets |
| Media Type | |
| Length | |
| AI Description | The advertisement showcases a series of smartly designed circular stickers each labeled with a type of fruit: banana, avocado, tomato, papaya, and mango. These stickers represent 'Life Extending Stickers,' part of a Makro campaign emphasizing sustainability. Set against a clean, off-white background, the design is minimalistic with vibrant and distinguishing colors for each sticker, reflecting the fruit it represents. This aesthetic not only suggests freshness but also highlights an eco-friendly initiative aimed at reducing food waste. |
| Chief Creative Officer | Javier Campopiano |
| Chief Creative Officer | Diego Medvedocky |
| Chief Creative Officer | Juan Posada |
| Executive Creative Director | Juan Cárdenas |
| Creative Director | Andrés Núñez |
| Designer | Han Lin |
| Chief Creative Officer | Jorge Serrano |
| Executive Creative Director | Sebastián Benítez |
| Copywriter | Juliana Daza |
| Art Director | Vanesa Sánchez |
| Designer | William Hernández |
| Account Director | Diana Espitia |