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ANDY Awards

Creative Award
New York, United States
Ocean Spray - "Power Your Party" by ANDY Awards 2024

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TitlePower Your Party
Agency
Campaign Power Your Party
Advertiser Ocean Spray Cranberries, Inc.
Brand Ocean Spray
Date of First Broadcast/Publication 2023 / 11
Business Sector Fruit Juices & Drinks
Media Type Television
Length
AI Description The ad for Ocean Spray's cranberry juice is set at a dull party where guests look bored and uninspired. A woman arrives holding a bottle of Ocean Spray Cranberry Juice and surreptitiously pours it into a large bowl of orange drink. As the cranberry juice swirls into the drink, the mood of the room suddenly changes. The previously bored guests start to sway and dance around as if electrified by the new addition to their drinks. The mood shifts from mundane to lively, bringing a festive flair to the gathering. The ad ends with the tagline 'Power your party' showcasing Ocean Spray Cranberry Juice prominently.
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Food Stylist Nicole Young
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