JC Decaux - "Celebrity" by ANDY Awards 2023

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TitleCelebrity
Agency
Campaign Meet Marina Prieto
Advertiser JC Decaux
Brand JC Decaux
PostedOctober 2024
Business Sector Advertising & Communication
Media Type Poster
Length
AI Description The ad poster features an elderly woman confidently posing outdoors during a sunset in Galicia, Spain. She's wearing sunglasses and a warm beanie, embodying an air of self-assurance and style. The setting sun casts a golden light, enhancing the serene backdrop of a waterfront promenade. The woman's expression and posture suggest empowerment, challenging stereotypes about age and vitality. The text on the ad mimics a social media post, adding a contemporary touch that highlights the concept of seniors engaging actively in digital and media spaces. This blend of realism and modernity emphasizes the theme that style and influence know no age limit.
Global Chief Creative Officer
Chief Creative Officer
Creative Director
Art Director
Art Director
Agency Producer
Copywriter
Copywriter
Head of Production
Social Media Director
Chief Operating Officer (COO)
Managing Director
Head of Account Management
Account Executive
Account Supervisor