PAWS NY - "The Bridge" by ANDY Awards 2023
Filter results by
| Title | The Bridge |
| Agency | Klick Health, Vancouver/Klick Health, Chicago |
| Campaign | The Bridge |
| Advertiser | PAWS NY |
| Brand | PAWS NY |
| Date of First Broadcast/Publication | 2023 / 1 |
| Business Sector | Animal Rights/Safety/Adoption |
| Story | With music by Lou Reed, THE BRIDGE is a short film about mental and animal health inspired by a true story about a lonely man and abandoned dog who form a life-saving bond on the streets of NYC. To learn more about the importance of the human-animal bond and to donate to help protect it for New York City’s most vulnerable residents, visit pawsny.org. |
| Philosophy | Nonprofit PAWS NY worked with Klick Health to create the gritty, new animated short film “The Bridge,” a beautiful love story between a down-on-his-luck dad and dog who rescue each other by forming a life-saving bond. |
| Problem | The Bridge was created to get people talking about how pets can positively impact mental health, and to raise funds for PAWS NY. Studies show having a pet can have a positive impact on your health, including improved mental health and physical well-being. They have also shown to reduce stress, anxiety, depression, and loneliness. PAWS NY helps New Yorkers overcome physical and financial petcare challenges. By supporting PAWS NY, you help support and strengthen these incredible, life-saving bonds between a human and their animal companion. |
| Media Type | Cinema |
| Length | |
| Soundtrack | "Perfect Day"; Written by: Lou Reed; Published by: Oakfield Avenue Music LTDA |
| More Information | https://www.youtube.com/watch?v=7aqv6JGPuAY |
| AI Description | The animated short film, 'The Bridge,' by PAWS NY, depicts the profound relationship between a solitary man and an abandoned dog in the wintry urban landscape of 2008 New York. The film opens with a dark and melancholic portrayal of New York City, where a lonely man struggles with his surroundings and personal battles. Discovering a similarly isolated dog, a journey unfolds showing how their bond becomes a source of hope and survival. Highlighted with powerful imagery of bridges and evolving weather, the narrative is underscored by Lou Reed’s song 'Perfect Day,' enhancing the emotive transformation and redemption through companionship. |
| Chief Creative Officer | Rich Levy |
| Maker | Bernardo Romero |
| Group Creative Director | Amy Fortunato |
| Group Creative Director | Andrea Bistany |
| Executive Creative Producer | Laura Denham |
| Supervising Creative Producer | Jen Martin |
| VP, Business Affairs - Creative Production | Tamika Knight |
| Director/Animator | LightFarm Studios |
| Music Production Company | Jamute |
| Chief Creative Officer | Rich Levy |
| Maker | Bernardo Romero |
| VP Group Creative Director | Amy Fortunato |
| VP Group Creative Director | Andrea Bistany |
| Executive Creative Producer | Laura Denham |
| VP, Supervising Creative Producer | Jen Martin |
| Production | Tamika Knight |
| Animation | LightFarm Studios |
| Director | Gabbo Freire |
| Director | Ramon Lima |
| Look & Dev Supervisor | Arthur Baden |
| Post-production Supervisor | Marceu Lobo |
| Art Director | Giselle Almeida |
| Project Production | Beatrice Nunes |
| Production Coordinator | Jhonatan Luiz |
| Executive Producer | Rafael Vallaperde |
| Executive Producer | Flavia Lizun Ferreira |
| Script | Gabriela Freire |
| Storyboard Artist | Ricardo Sasaki |
| Editor / Grade | Daniel Silva |
| Character Modeling | Maycon Lopes |
| Props Modeling | Victor Sant’Anna |
| Rigging | Pedro Bruno |
| Rigging | Wesley Nereu |
| Rigging | Joan de la Rosa |
| Layout Supervisor | Guilhereme Garcia |
| Animation | Diego Hay |
| Animation | Erin Silva |
| Animation | Wesley Nereu |
| Animation | William Santos |
| Animation | Joan de la Rosa |
| Animation | Santi Woo |
| Look Dev Artist | Marcelo Cabral |
| Look Dev Artist | Victor Sant’Anna |
| Look Dev Artist | Lucas Pereira |
| Look Dev Artist | Fernando Matias |
| Animation Supervisor | Vivi Rodrigues |
| Animation | Alan Patrick Jr. |
| Animation | Alessandra Louzane |
| Animation | Bruce Souza |
| Animation | Bruna Camporezi Lopes |
| Animation | Bruno Fabian |
| Animation | Camila Xavier Fazolin |
| Animation | Gabriel Pretes |
| Animation | Guilherme Gazzoni |
| Animation | Gus Rodrigues |
| Animation | Gustavo Leite |
| Animation | Gustavo Figueiredo |
| Animation | Jhonatan Luiz |
| Animation | Jonatas Amorim |
| Animation | Rogerio Britto |
| Animation | Will Robson |
| Animation | Yumi Watari |
| Animation | Beatriz Buci |
| 2D Animation Supervisor | Marco Tulio Rodrigues |
| 2D Artist | Bruno Araujo |
| 2D Artist | Krystal Teodoro |
| 2D Artist | Hayanne Santos |
| Concept Artist | Caio Peral |
| Concept Artist | Mayara Sampaio |
| Concept Artist | Murilo Cavalcanti |
| Post Production | Brandon Ventura |
| Post Production | Thiago Marques |
| Post Production | Diogo Vieira |
| Post Production | Daniel Silva |
| Post Production | Jhonatan Luiz |
| Post Production | Marco Tulio Rodrigues |
| Motion Designer | Pri Assuncao |
| Music Publishing | Oakfield Avenue Music |
| Music | Jamute |