FTX - "Don't Miss Out" by ANDY Awards 2022
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| Title | Don't Miss Out |
| Agency | dentsu |
| Campaign | Don't Miss Out |
| Advertiser | FTX |
| Brand | FTX |
| Posted | April 2022 |
| Business Sector | Online Financial Service |
| Media Type | Others |
| Length | |
| AI Description | The ad titled "Don't Miss Out" for FTX showcases a comedic take on historical skepticism towards innovation. It opens with scenes of ancient-inventors presenting groundbreaking ideas like the wheel, fork, and toilet, only to be met with disbelief. The narrative moves through various historic settings including the Renaissance and significant periods like the moon landing, highlighting noteworthy inventions. Larry David humorously critiques each invention, calling them odd or unnecessary. The ad cleverly transitions to the modern era, where FTX is introduced as a simple way to explore cryptocurrency investments. The scenes blend comedy, satire, and an awareness message, urging not to miss out on innovations, using the refrain "Don't be like Larry." The visuals are richly styled with historical costumes and setting shifts, providing a humorous lens on doubting technology. The ad closes with the tagline “Don’t Miss Out” emphasizing the importance of embracing new opportunities. |
| CLIENT | FTX |
| Head of Partnerships | Sina Nader |
| Head of Marketing | Nathaniel Whittemore |
| VP of Partnerships | Lou Frangella |
| AGENCY | dentsuMB: |
| Chief Creative Officer | Menno Kluin |
| Executive Creative Director | Jason Stefanik |
| Creative Director | Andrew Hunter |
| Senior Copywriter | Daniel Freeda |
| Senior Art Director | Christian Maine De Biran |
| Group Design Director | Brian Gartside |
| Senior Graphic Designer | Sophia del Plato |
| Graphic Designer | Luis Valencia |
| Graphic Designer | Emily Thomas |
| EVP Integrated Production | Ed Zazzera |
| SVP Integrated Production | Stacy Kay |
| SVP Integrated Production | Carissa Ranelycke |
| Executive Producer Integrated Production | Andrea Rastogi |
| Senior Producer Integrated Production | Adrienne Darnell |
| VP Business Affairs and Talent | Joanne Garber |
| Director Business Affairs and Talent | Sue Ayson |
| Senior Manager Business Affairs and Talent | DJ Gaffey |
| SVP Global Music Production | Jerry Krenach |
| Senior Music Producer | Stephen Stallings |
| Music Licensing Producer | Kaylyn Keane |
| SVP Project Management | Melissa Cohen |
| President of West Region | Laurel Flatt |
| EVP Account Management | Tanya Kesmodel |
| Account Director | Tori Howlett |
| Account Executive | Kari Ludvigson |
| Chief Strategy Officer | Jamie Shuttleworth |
| SVP Integrated Strategy | Anna Conroy |
| Senior Strategist | Kathryn Saulitis |
| EVP Public Relations | Stacey Kerans |
| EVP Client President | Daniel Maiello |
| SVP Marketing and Communications | Kelly Harrison |
| External Communications Lead | Katrina Cabrera |
| Director of Brand Communications | Katie Walley-Wiegert |
| Director Public Relations | Michael Olson |
| Senior Public Relations Manager | Greta Gustafson |
| Associate Public Relations Manager | Marianna Adgemian |
| SVP Diversity Equity & Inclusion | Kai Deveraux Lawson |
| VP Corporate Communications | Melissa Hensley |
| Producer Integrated Production | Ross Patton |
| Executive Creative Director | Matias Martty |
| Group Director Social Marketing & Strategy | Denitria Lewis |
| Project Manager | Tory Maclachlan |
| Interactive Developer | Geoffrey Cook |
| Brand Strategy Director | Aminata Sow |
| Insights Director Public Relations | Keith Warden |
| Director Integrated Strategy | Mallory Jones |
| Manager Social Marketing & Strategy | Terrance Bynum |
| Associate Account Executive | Manuela Abenante |
| Production Company | Partizan |
| Director | Jeff Schaffer |
| Managing Director/Executive Producer | Lisa Tauscher |
| Executive Producer/Head of Sales | Mike Lobikis |
| Producer | Raffi Adlan |
| Head of Production | Ani Mikirdichian |
| Director of Photography | Darren Lew |
| Production Designer | Jeffrey Beecroft |
| Costume Designer | Christina Mongini |
| Japanese Translator | Yumi Mizui |
| Photographer | Jason Nocito |
| Editorial | Mackcut: |
| Editor | Ian Mackenzie |
| Assistant Editor | Cooper McLane |
| Editor (Teasers) | Mike Rizzo |
| Assistant Editor (Teasers) | Franklin Ponce |
| Audio Mixer (Teasers) | Sam Shaffer |
| Executive Producer | Gina Pagano |
| Audio | Heard City: |
| Audio Mixer | Keith Reynaud |
| Sr Producer | Liana Rosenberg |
| Color | Company3: |
| Colorist | Kath Raisch |
| Producer | Cassidy Conway |
| VFX | Method: |
| Executive Producer | Bennett Lieber |
| Supervising VFX Producer | Kristin Engdahl |
| VFX Coordinator | Olivia Vitagliano |
| Creative Director | Warren Paleos |
| Creative Director | Rob Walker |
| On Set VFX Supervisor | Jesse Bradstreet |
| Sr CG Supervisor | Alex Cheparev |
| Compositing Supervisor | Kyle Andal |
| Compositing Supervisor | Gerard Andal |
| Lead Flame Artist | Chihcheng Peng |
| Modeler | Adam Rosenzweig |
| Modeler | Orges Kokoshari |
| 3D Animator | Cecilia Nguyen |
| FX Artist | Alejandro Echeverry |
| Digital Matte Painter | Daniel Bayona |
| Digital Matte Painter | Celeste Caliri |
| Lighter | Claire Yawen Chang |
| Lighter | Da Kim |
| Compositing Lead | Jeric Pimentel |
| Compositor | Rodrigo DeLaParra |
| Designer | Andrew Paulus |
| VFX Assist | Michael DeCaprio |
| Music | JSM |
| CEO/CCO/Composer | Joel Simon |
| VP/Executive Producer | Jeff Fiorello |
| Composer | Seamus Kilmartin |
| Senior Producer | Norm Felker |
| Senior Producer | Andrew Manning |
| Producer | Sharon Cha |
| Graphics | DIA |