None - "Bose - Dreams" by ANDY Awards 2021
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None - "Bose - Dreams"
- Brand: None
- Country: United States
- Advertiser: Wrangler
| Title | Bose - Dreams |
| Agency | BYU AdLab, Brigham Young University |
| Campaign | Bose - Dreams |
| Advertiser | Wrangler |
| Brand | None |
| Posted | April 2021 |
| Business Sector | Others |
| Media Type | Others |
| Length | |
| AI Description | The ad opens with a young boy gazing out the window as he travels in the back seat of a car. The family reaches their destination, an airport, where the boy excitedly runs around, embraced by his mother. He is deeply fascinated by airplanes, seen through drawings and model planes in his room. At nighttime, wrapped in his blanket, he reads about aviation using a flashlight. Morning comes, and the boy is back at the airport, ready to embark on an adventure. As he steps into the plane, a kind pilot hands him a pair of Bose noisecanceling headphones. The boy experiences the calming silence, which amplifies his dreams, as he looks out at the breathtaking sunset and fields below. The ad closes with the message highlighting the challenges faced by individuals with autism regarding auditory sensory overload, implying that Bose headphones provide a meaningful solution. The tagline "silence amplifies dreams" is shown, emphasizing the power of silence in achieving aspirations. |