ANDY Awards

Creative Award

New York, United States

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None - "Dual Collection"

Incheon National University , Republic of Korea

Awards

365

Brand: None
Country: Republic of Korea

Advertiser: Wrangler

Title	Dual Collection
Agency	Incheon National University
Campaign	Dual Collection
Advertiser	Wrangler
Brand	None
Posted	April 2021
Business Sector	Others
Media Type	Others
Length	103 seconds
AI Description	The ad introduces NS Home Shopping's new meal kits, emphasizing how they stand out by transforming leftovers into new meals. It highlights the dual collection concept, inspired by Korean restaurant practices of reusing dishes like leftover stew. The visuals show meal packages and families cooking in modern kitchens, blending Korean culinary themes and emphasizing convenience and sustainability. The ad targets young couples, especially during the pandemic, by offering diverse meal plans that transform basic meals into varied, exciting options. The overall aesthetic is clean and bright, reflecting a modern, practical lifestyle.