None - "Tooth Fairy Vans" by ANDY Awards 2021
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None - "Tooth Fairy Vans"
- Brand: None
- Country: United States
- Advertiser: Wrangler
| Title | Tooth Fairy Vans |
| Agency | Miami Ad School |
| Campaign | Tooth Fairy Vans |
| Advertiser | Wrangler |
| Brand | None |
| Posted | April 2021 |
| Business Sector | Others |
| Media Type | Others |
| Length | |
| AI Description | The ad showcases the Vans Pro Classics as high-performance skateboarding shoes designed for those who take risks. It opens with dynamic, black-and-white graphics and images of skateboarders executing tricks. As a skateboarder takes a fall, a tooth is humorously highlighted, introducing the 'Tooth Fairy Vans' campaign. Skaters who lose their teeth can receive Vans shoes by participating in a social media contest using the hashtag #OffTheMouth, where they post videos tagging Vans. Vans athletes participate as 'Tooth Fairies,' delivering shoes and creating shareable content for social networks, fostering a close-knit community spirit. The visuals blend dynamic scenes and playful illustrations, with a consistent youth-centric, urban vibe. |