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ANDY Awards

Creative Award
New York, United States
Foot Locker - "Endless World of Airmax" by ANDY Awards 2021

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TitleEndless World of Airmax
Agency
Campaign Endless World of Airmax
Advertiser Foot Locker
Brand Foot Locker
PostedApril 2021
Business Sector Sneakers / Athletic Footwear
Media Type Digital
Length
AI Description The "Endless World of Air Max" advertisement by Foot Locker emphasizes the brand's authority in the sneaker industry. The ad showcases the evolution of Nike Air Max sneakers since their inception in 1987. Through an innovative use of Google Slides, Foot Locker creates an interactive digital experience that appeals to sneaker enthusiasts. The ad includes elements such as podcasts, art battles, trivia contests, and user-generated content, all highlighting the community and culture around Air Max. Bright colors and dynamic visuals enhance the youthful and modern feel of the ad, drawing viewers into the engaging world of Nike sneakers. Foot Locker positions itself as a trendsetter and expert in the sneaker domain, aiming to boost both interest and sales in the Air Max line.
Chief Creative Officer Worldwide
Executive Creative Director
Executive Creative Director
Art Director
Senior Designer
Designer
Art Director
Art Director
Executive Producer
Senior Producer
Project Management Director
Senior Account Director
Account Director
Account Director
Account Executive
Influencer Lead
Strategy Director
Senior Business Affairs Manager
Production Company
Post Lead
BBDO Studios Lead
Graphic Design
Editor
Editor
Color Correction
Sound Mix