LA Times - "Your Decisions Write Our Stories - LA Times" by ANDY Awards 2020
Filter results by
LA Times - "Your Decisions Write Our Stories - LA Times"
- Brand: LA Times
- Country: United States
- Advertiser: Wrangler
| Title | Your Decisions Write Our Stories - LA Times |
| Agency | Brigham Young University |
| Campaign | Your Decisions Write Our Stories - LA Times |
| Advertiser | Wrangler |
| Brand | LA Times |
| Posted | April 2020 |
| Business Sector | Others |
| Media Type | Others |
| Length | |
| AI Description | The advertisement titled "Your Decisions Write Our Stories" by LA Times depicts a poignant narrative centered around border crossing and the human stories involved. It begins in a dimly-lit kitchen, where a breakfast is being prepared, while news about the border situation plays in the background. A border patrol officer, who appears to be a family member, rushes out, leaving behind a poignant moment with a woman who remains behind. The scenes transition to a rural setting, highlighting a woman working around chickens and interacting with a child. There's escalating tension as sounds and voices in both English and Spanish reveal the hardships faced by refugees at the U.S.-Mexican border. A significant moment involves a mother and child reconnection, symbolizing hope and resilience. The ad concludes by emphasizing that countless refugees cross the border, with many Americans providing aid, despite potential legal consequences. The overarching message suggests profound human empathy and the moral complexities of border issues, urging viewers to reflect on the impact of their decisions. |