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ANDY Awards

Creative Award
New York, United States
Xfinity - "A Holiday Reunion" by ANDY Awards 2020

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TitleA Holiday Reunion
Agency
Campaign A Holiday Reunion
Advertiser Xfinity
Brand Xfinity
PostedApril 2020
Business Sector Internet Service Providers
Media Type Others
Length
AI Description The ad features a touching reunion during the holiday season with E.T., the beloved fictional character, returning to Earth. The setting is a snowy, festive neighborhood lit with holiday decorations. As E.T. reunites with the family, they introduce him to modern advancements like the Internet. There's a sense of nostalgia as they experience heartwarming family moments, such as watching holiday movies and feasting together. A visual and emotional highlight is a night ride on bicycles with E.T., invoking memories of the iconic scene from the original film. The ad concludes with a message of reconnection, showcasing the power of the Internet in bringing loved ones together during the holidays.