Shiseido - "The Party Bus" by ANDY Awards 2019
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| Title | The Party Bus |
| Agency | Shiseido Creative Division |
| Campaign | The Party Bus |
| Advertiser | Shiseido |
| Brand | Shiseido |
| Date of First Broadcast/Publication | 2018 / 10 |
| Business Sector | Makeup |
| Tagline | Make Up your own story |
| Story | A costume party is in full flow on a bus rolling through the night. A girl disguised as Princess Kaguya is torn between her jealous boyfriend and a mysterious suitor. Finally she makes a decision, and jumps off the bus to join her new lover. Containing elements of drama, animation and dance, the extraordinary fairy tale is an ode to the power of make-up. |
| Media Type | Web Film |
| Length | |
| Market | Japan |
| AI Description | The ad, "The Party Bus" by Shiseido, features a lively night on a brightly lit bus decorated with vibrant, whimsical colors. Passengers are in costumes, engaging in choreographed dances. A central story unfolds around a girl in a kimono, portraying Princess Kaguya, caught in a love triangle. Her journey is marked with emotions of freedom and transformation, as she decides to leave with a mysterious lover. The ad blends elements of drama, animation, and fantasy, using rich visuals to highlight the power of makeup and personal choice. |
| Director | Show Yanagisawa |
| Creative Director | Masoto Kosakawa |
| Production Company | Towerfilm |
| Post Production | Digital Eggs |
| Post Production | My Working |