Shiseido - "The Party Bus (Making Off)" by ANDY Awards 2019
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| Title | The Party Bus (Making Off) |
| Agency | Shiseido Creative Division |
| Campaign | The Party Bus |
| Advertiser | Shiseido |
| Brand | Shiseido |
| Posted | April 2019 |
| Business Sector | Hygiene & Personal Care Products |
| Media Type | Web Film |
| Length | |
| AI Description | This behind-the-scenes ad, 'The Party Bus (Making Off)' by Shiseido, showcases the meticulous and artistic process of creating a visually stunning campaign. The footage provides insight into the use of complex camera techniques and lighting adjustments to create a captivating visual narrative. Models, dressed in traditional Japanese kimonos, are painted with intricate makeup designs that evolve into artistic animations. Sketches and storyboards are seen being crafted, detailing the innovative design and expressive storytelling elements. Throughout the video, we glimpse the dedication of a creative team collaborating to harness makeup’s transformative power. With a focus on empowering self-expression, Shiseido depicts makeup as a courageous ally in storytelling. |
| Production | Tower Film |
| Creative Director | Masato Kosukegawa |
| Production Company Producer | Mika Ishii |
| Production Company Producer | Yoshito Imai |
| Production Company Producer | Masahiro Kijima |
| Line Producer | Kenji Nishina |
| Copywriter | Aya Ueki |
| Copywriter | Mike Burns |
| Web Director | Tomoaki Yamura |
| Production Supervisor | Hidenori Tsumoto |
| Production Manager | Sho Yamamoto |
| Director | Show Yanagisawa |
| Cinematography | Senzo Ueno |
| Camera Assist | Akio Fujita |
| Lighting Director | Masachio Nishida |
| Lighting Assist | Isao Kato |
| Production Designer | Yui Miyamori |
| Wardrobe / Stylist | Takeru Sakai |
| Stylist Assist | Arisa Shimoda |
| Hair and Makeup | Hirofumi Kera |
| Hair and Makeup | Sawako Yuri |
| Hair and Makeup | Sachiko Hayashi |
| Hair and Makeup | Jun Nakamura |
| Hair and Makeup | Kumiko Kurogi |
| Hair and Makeup | Yuka Ishiduka |
| Hair and Makeup | Rei Matsui |
| Hair and Makeup | Nannan Shindo |
| Hair and Makeup | Ayako Okudo |
| Hair and Makeup | Midori Suzuki |
| Hair and Makeup | Mai Ozeki |
| Hair and Makeup | Seiko Harada |
| PSYCHE | |
| Management of Choreographer | Yuko Yamamoto |
| Dancer | Ayana Nissan |
| Dancer | Airi Yamawaki |
| Dancer | Saori Watabe |
| Casting | Kenji Nishina |
| Casting | Yoshiko Inada |
| DIT | Ryogo Tachiwada |
| Motion Control Camera | Kyoritsu Kougei Co |
| Motion Control Camera | Watermark Ltd |
| Motion Control Chief Operator | Shigeru Hagiwara |
| Motion Control Operator | Keisuke Yamamoto |
| Crane Operator | Emilie Arrivé |
| Projection Operator | KOWA |
| Shooting Studio | Yokohama Super Factory |
| Location | LONGWOOD STATION |
| Picture Car | HUMMER JAPAN |
| Production Transport | Hakuhodo Kettle Inc |
| Post Production | IEMOTO inc. |
| Flame Artist | Kenichi Sasaki |
| Editor | Takashi Tanaka |
| 3D CG Company | slanted |
| 3D CG Director Production Head | Futoshi Yamauchi |
| 3D CG Director | Naohiro Kawaguchi |
| 3D CG Executive Producer | Shinji Santoh |
| 3D CG Production anager | Atsushi Ueta |
| Post Production | digital egg inc., Tokyo |
| Mixer | Erito Ayaki |
| Mixer | Masayuki Sato |
| Music Company / Composer | YUGE inc. |
| Music Director | Kazuyoshi Tonami |
| Music Composer | Yuma Yamaguchi |
| Music Remix | Mary Libro |
| Music Singer | Mara Carlyle |
| Sound Effects | Yoshio Nakamura |
| 2D Animation | Masanobu Hiraoka |
| Title layout | Masaki Watanabe |
| Colorist | Ben Conkey |
| Editor | Hanako Tabata |
| Site Builder | Nanou Inc. |