Student - "Flame Grilled You" by ANDY Awards 2019
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Student - "Flame Grilled You"
- Brand: Student
- Country: Brazil
- Advertiser: Wrangler
| Title | Flame Grilled You |
| Agency | Miami Ad School Brazil |
| Campaign | Flame Grilled You |
| Advertiser | Wrangler |
| Brand | Student |
| Posted | April 2019 |
| Business Sector | Others |
| Media Type | Web Film |
| Length | |
| AI Description | The ad titled "Flame Grilled You" is a creative and bold marketing campaign by Burger King, executed by Miami Ad School Brazil in 2019. It introduces an unconventional promotion where participants who agree to be cremated can receive a free Whopper for life. The video humorously showcases the concept with scenes of flames and burgers being grilled, emphasizing the flame-grilled technique of Burger King burgers. Animated flames reveal the Burger King logo, while playful visuals of a kid expressing a wish to be cremated highlight the absurdity. Contract agreement visuals and loyalty cards are presented amidst roaring flames. The ad combines elements of satire, dark humor, and irony, aiming to engage younger audiences with its unique proposition. The use of iconic Burger King branding, including crowns and humorous slogans on t-shirts, hats, and posters, helps reinforce the theme. |
| Creative Team | Adriano Sato |
| Creative Team | Matheus Endo |
| Creative Team | Diogo Bueno |
| Creative Team | Felipe Pinheiro |