Student - "Reebok - Miguel" by ANDY Awards 2019
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Student - "Reebok - Miguel"
- Brand: Student
- Country: United States
- Advertiser: Wrangler
| Title | Reebok - Miguel |
| Agency | Brigham Young University |
| Campaign | Reebok - Miguel |
| Advertiser | Wrangler |
| Brand | Student |
| Posted | April 2019 |
| Business Sector | Others |
| Media Type | Web Film |
| Length | |
| AI Description | The Reebok ad showcases an emotional phone call from a father to his son, Miguel. The father expresses regret and pride, reflecting on their past relationship and the times they shared playing soccer. As his father's voiceover continues, Miguel is shown training rigorously in various locations, including on a track, in a gym, and in the shower. The visual narrative emphasizes themes of reconciliation, dedication, and personal growth. The father's heartfelt apology and acknowledgment of his son's efforts is central to the message, highlighting the theme of familial pride and the journey towards forgiveness. The ad concludes with the father expressing his pride in Miguel, as the Reebok logo appears, associating the brand with empowerment and motivation. |
| Creative Team | Jacob Knudesn |
| Creative Team | Paul Monk |
| Creative Team | Bentley Rawle |
| Creative Team | Zach Olsen |
| Creative Team | Sara Mclaws |