Reporter Magazine - "Changing Your Perspective" by ANDY Awards 2019
Filter results by
Reporter Magazine - "Changing Your Perspective"
- Brand: Reporter Magazine
- Country: Czech Republic
- Advertiser: Reporter Magazine
| Title | Changing Your Perspective |
| Agency | VML Czechia |
| Campaign | Changing Your Perspective |
| Advertiser | Reporter Magazine |
| Brand | Reporter Magazine |
| Posted | April 2019 |
| Business Sector | Institutional/Public Interest/Non-Profit Org. |
| Media Type | Web Film |
| AI Description | In a scene filled with the chaos of a protest, a solitary figure stands out. Amidst a crowded street of aggressively marching individuals, a man reads calmly, engrossed in a copy of 'Reporter Magazine'. The scene is enveloped in smoke, creating a moody and dramatic atmosphere. Flags are visible, and the air is thick with tension and unrest. This stark contrast highlights the theme of individuality and the ability to find personal peace and perspective in the midst of societal upheaval. The visuals effectively capture the essence of urban life in a moment of turmoil. The colors are predominantly dark, enhancing the sense of realism and grit. Despite the surrounding commotion, the image focuses on the isolated, contemplative act of reading, suggesting a message of introspection and critical thinking in challenging times. The advertisement seems to imply that changing one’s perspective can lead to enlightenment and understanding, even in the middle of conflict. |
| Regional Chief Creative Officer | Jaime Mandelbaum |
| Chief Creative Officer | Tereza Sverakova |
| Creative Director, Art | Marco Antonio Do Nascimento |
| Creative Director, Art | Atila Martins |
| Art Director | Jan Šiller |
| Copywriter | Karla Calheiros |
| Photographer | Pavel Hejný |
| Retoucher | Petra Vokjan |
| Agency Producer | Tomas Tomasek |