Vince Staples - "FUN!" by ANDY Awards 2019
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| Title | FUN! |
| Agency | Prettybird/Blacksmith |
| Campaign | FUN! |
| Advertiser | Vince Staples |
| Brand | Vince Staples |
| Posted | April 2019 |
| Business Sector | Media, Publishing & Production |
| Media Type | Web Film |
| Length | |
| AI Description | The ad for Vince Staples' 'FUN!' starts with aerial images from Google Earth, zooming into a residential neighborhood. The frames show tight-knit houses, green lawns, and streets filled with kids playing and interacting in an urban setting. The scenes capture a sense of community life, with children running, riding bikes, and other residents going about their daily routines amidst casual city life. The atmosphere is lively, filled with hip-hop music setting an upbeat tone. Towards the end, a group gathers for a photo, showcasing camaraderie and a desire for fun. All these moments are captured as if watched through a computer screen, connecting back to the digital age and emphasizing technology's role in storytelling. |
| Production Company | Prettybird |
| Director | Calmatic |
| Executive Producer | Candice Dragonas |
| Production Company Producer | Ross Levine |
| Director of Photography (DOP) | Ryan Helfant |
| Color Company | Electric Theatre Collective |
| Color Company Executive Producer | Kate Hitchings |
| Color Company Producer | Sara Gbadamosi |
| Editor | Scott Butzer |
| Special Effects / VFX | Tommy Smith |