| Title | Coal Drops Yard |
| Agency | Droga5 |
| Campaign | Coal Drops Yard |
| Advertiser | Argent |
| Brand | Argent |
| Posted | April 2019 |
| Business Sector | Transport, Travel and Tourism |
| Media Type | Web Film |
| Length | |
| AI Description | The Coal Drops Yard ad by Argent, created by Droga5 in 2019, showcases a vibrant and diverse new retail destination located in the historic arches of King's Cross, London. Featuring a colorful, bold, and graphic design, the ad captures the architectural and creative essence of the space. It emphasizes experiences created by local artists and presents Coal Drops Yard as more than just a shopping center but a cultural hub. The visuals illustrate the lively community atmosphere with scenes of shopping, dining, and cultural exploration. The ad contrasts traditional retail with a modern, innovative approach, encouraging exploration and unexpected discoveries, underscoring the location's historic architectural beauty. |
| Chief Creative Officer | David Kolbusz |
| Art Supervisor | Chris Chapman |
| Designer | Tom Mattison |
| Designer | Matteo Alabiso. |
| Account Director | Rebecca Lewis |
| Account Director | Ella Clay |
| Account Manager | Callum Raines |
| Production Company Producer | Goldie Robbens |
| Production Company Producer | Monika Andexlinger |
| Line Producer | Manon Rees. |
| Strategist | Searsha Sadek |
| Typeface | Colophon Foundry |
| Photographer | Rosie Matheson |
| Photographer | Flora Maclean |
| Photographer | Straton Heron |
| Photographer | Catherine Losing |
| Photographer | Aleksandra Kingo |
| Photographer | Maisie Cousins |
| Photographer | Martin Parr |
| Photographer | Iwona Pinkowicz |
| Photographer | John Sturrock |
| Illustrator | Jay Cover |
| Illustrator | Jack Sachs |
| Illustrator | Alva Skog |
| Illustrator | Nicolas Burrows |
| Illustrator | Kyle Platts |
| Illustrator | Lucy Kirk |
| Illustrator | Charlotte Trounce |
| Illustrator | Sophy Hollington |
| Illustrator | Zoë More O |
| Illustrator | William Luz |
| Illustrator | Dan Woodger |
| Visual Artist | ManvsMachine |