Moneysupermarket.com - "Epic Action Man " by ANDY Awards 2018
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| Title | Epic Action Man |
| Agency | MJZ |
| Campaign | Epic Action Man MoneySupermarket |
| Advertiser | Mother London |
| Brand | Moneysupermarket.com |
| Posted | April 2018 |
| Business Sector | Retail, Distribution & Restaurants |
| Media Type | Others |
| Length | |
| AI Description | The ad for Moneysupermarket.com is set in a dramatic and animated desert landscape. It features an Action Man figure reporting his status through a radio, declaring that he feels "epic" after saving money. The scene transitions to Action Man and a troupe of differently styled dolls, including military and classic action figures, celebrating with exuberant dance moves. The ad is humorous and retro-inspired, as the characters are reminiscent of classic action figures. They perform dynamic and adventurous choreography, giving the impression of a triumphant parade. The backdrop of military equipment such as jeeps, helicopters, and tanks amplifies the epic and celebratory tone, all set to energetic music, enhancing the mood of fun and empowerment. The ad concludes with the Action Man skydiving with the Moneysupermarket.com logo and hashtag, evoking a sense of adventure and excitement. |
| Sound | 750mph |
| Production Company | MJZ |
| Director | Tom Kuntz |
| Director of Photography (DOP) | Tristan Oliver |
| MJZ Producer | Emily Skinner |
| MJZ Executive Producer | Cindy Burnay |
| Stop-Frame Producer | Lisa Hill |
| Post Production | Sibylle Preuss |
| Animation Director | Mark Waring |
| Sets & Puppets | Andy Gent At Ams ltd |
| Special Effects / VFX | Dave Walker |
| Colorist | George K at MPC |
| Sound Engineer | Sam Robson |
| Music Supervision | Theodore |
| Licensing | Born Licensing |
| Action Man Licensor | Hasbro |