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ANDY Awards

Creative Award
New York, United States
Snaptivity - "Snaptivity" by ANDY Awards 2018

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TitleSnaptivity
Agency
Campaign Snaptivity
Advertiser Snaptivity
Brand Snaptivity
PostedApril 2018
Business Sector Consumer Electronics & Audio-Visual
Media Type Others
Length
AI Description The Snaptivity ad showcases an innovative technology designed to enhance the experience of attending sports events in stadiums. Through the use of robotic cameras and IoT sensing networks, Snaptivity captures the intense emotions and dramatic moments of live sports without the need for fans to focus on their smartphones. Through crowd tracking and AI predictions, it identifies and photographs the most exciting parts of the game. The ad highlights various scenes of enthusiastic fans reacting to thrilling events at football stadiums. With Snaptivity’s API, sports clubs can integrate this tech into their apps, allowing fans to receive memorable photos directly on their phones. Key stadiums like Manchester City and Chelsea's home grounds are featured to illustrate its widespread use. The ad emphasizes the community and connectivity fostered by sharing these captured moments on social media. Colorful graphics and stats reflect the high engagement and reach, presenting Snaptivity as a revolutionary approach to experiencing sports events.
Chief Executive Officer (CEO)
Creative Director
Production Company Producer
Consultant
Senior Experience Designer
Visual Designer
Regional Chief Creative Officer
Senior Director of Programs
Managing Director
Program Director
Content Producer
Co-Founder and CMO, Snaptivity
Assistant Producer
Junior Video Editor