Interreligious Council - "One Book for Peace" by ANDY Awards 2018
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Interreligious Council - "One Book for Peace"
This ad is part of the ACT Responsible Collection
- Brand: Interreligious Council
- Country: United Arab Emirates
- Advertiser: Interreligious Council In Bosnia & Herzegovina
| Title | One Book for Peace |
| Agency | Y&R Dubai |
| Campaign | One Book for Peace |
| Advertiser | Interreligious Council In Bosnia & Herzegovina |
| Brand | Interreligious Council |
| Posted | May 2018 |
| Business Sector | Institutional/Public Interest/Non-Profit Org. |
| Media Type | Case Study |
| AI Description | This ad, titled "One Book for Peace," is a visual representation of unity between Christianity and Islam. It features a large, simple book titled 'ONE,' being held from either side by two hands, each representing the different religions. On the left, a hand with a bracelet holding a cross symbolizes Christianity, while the right hand with a prayer bead reflects Islam. Above the book are the words "THERE'S SO MUCH MORE THAT UNITES US THAN SETS US APART," emphasizing the campaign's message of harmony and shared beliefs. Below, smaller images show the book's content, highlighting the use of texts from both the Bible and Quran. The campaign aims to encourage dialogue and peace by focusing on common values. |
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