Mentos - "The Man With A Coin" by ANDY Awards 2018
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Mentos - "The Man With A Coin"
- Brand: Mentos
- Country: Germany
- Advertiser: Perfetti Van Melle
| Title | The Man With A Coin |
| Agency | Filmakademie Baden-Württemberg |
| Campaign | The Man with a Coin |
| Advertiser | Perfetti Van Melle |
| Brand | Mentos |
| Posted | April 2018 |
| Business Sector | Candies |
| Media Type | Others |
| Length | |
| AI Description | The advertisement, titled "The Man With A Coin," follows a whimsical story starring a young boy at an ice cream cart with a golden coin in hand. The ad blends bright and captivating visuals with lighthearted moments. As the boy flips the coin, a surreal journey unfolds, taking him through various settings: from a kitchen where the toaster unexpectedly catches fire, to a pet shop, and then to entertaining scenarios like a wedding and a daring casino game. The visuals are vibrant, filled with pastel colors, and convey a retro and fantastical ambiance. These settings bring an unexpected twist, leading to both comedic and curious experiences. The journey appears to circle back as the boy is once again at the vending machine, signaling an endless cycle of whimsical moments. Addressing the mood shifts throughout the adventures, the ad uses humor and surprise, ultimately asking, "Who says no to Mentos?", effectively linking the fresh and fun essence of the brand with extraordinary situations. |
| Director | Christian Schilling |
| Copywriter | Christian Schilling |
| Production Company | Filmakademie Baden-Württemberg |
| Executive Producer | Christian Arnold |
| Executive Producer | Sophie Lotsch |
| Director of Photography (DOP) | Tim Weskamp |
| Production Designer | Nadja Götze |
| Editor | Christian Schilling |
| Editor | Ernst Lattik |
| Music Composer | Alexander Wolf David |
| Sound | Robin Harff |
| Sound | Floyd Fürstenau |
| Costume | Annika Osterrieder |
| Costume | Lena Pfeiffer-Weiss |
| Special Effects / VFX | Justin Braun |
| Colorist | Maximilian Baule |
| Post Production | acht Hamburg GmbH |
| Gaffer | Leonard Frederic Caspari |
| Hairdresser | Elisabeth Harms |
| Make-Up Artist | Elisabeth Harms |