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ANDY Awards

Creative Award
New York, United States
Interreligious Council - "One Book For Peace" by ANDY Awards 2018

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TitleOne Book For Peace
Agency
Campaign One Book for Peace
Advertiser Interreligious Council In Bosnia & Herzegovina
Brand Interreligious Council
PostedApril 2018
Business Sector Institutional/Public Interest/Non-Profit Org.
Media Type Others
Length
AI Description The ad features a thought-provoking juxtaposition of verses from the Bible and the Quran, highlighting their similarities. Texts like "I am the Lord" and "Forgive and you will be forgiven" are shown, posing the question of their origins. In black and white, the visuals include theologians examining the Bible and Quran, pigeons in a courtyard, and the serene landscape of Bosnia and Herzegovina. A single book, 'The One Book,' visually merges teachings from both holy texts, illustrating the concept of one God, peace, and justice. The book was launched on Al Jazeera Balkans and shared with global leaders. The campaign has impacted millions globally, fostering dialogue and unity among faiths. People from various backgrounds are seen embracing, symbolizing the campaign's call for understanding and cooperation.