Burger King - "Burger King Burning Stores" by ANDY Awards 2017

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TitleBurger King Burning Stores
Agency
Campaign Burger King Burning Stores
Advertiser Burger King
Brand Burger King
PostedApril 2017
Business Sector Restaurants & Fast Food
Media Type Print
AI Description The ad features a Burger King restaurant engulfed in flames, with smoke billowing into the night sky. Firefighters, equipped and prepared, are on the scene attempting to control the fire. The image is intense and dramatic, emphasizing the flames and smoke. The Burger King sign contrasts against the chaos of the fire, connecting the scene to the brand. The tagline "Flame Grilled Since 1954" cleverly ties the visual of the fire to the cooking method Burger King is known for. The ad captures a real-life scenario, drawing attention through its unexpected approach and dark humor.
Chief Creative Officer
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