Apple - "Shot on iPhone: Colors" by ANDY Awards 2017
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Apple - "Shot on iPhone: Colors"
- Brand: Apple
- Country: United States
- Advertiser: Apple
| Title | Shot on iPhone: Colors |
| Agency | TBWA\Media Arts Lab |
| Campaign | Shot on iPhone: Colors |
| Advertiser | Apple |
| Brand | Apple |
| Posted | April 2017 |
| Media Type | Outdoor/Out of Home |
| AI Description | The advertisement for Apple's 'Shot on iPhone: Colors' campaign is set in a bustling urban subway environment, showcasing a series of vibrant photographic portraits. Each image, taken on an iPhone, highlights different colors and themes. In the foreground, a large, brightly-lit portrait of a young girl in a yellow-and-black polka dot outfit is prominently displayed, surrounded by an array of other striking photographs featuring bold colors like red and blue. The display emphasizes the iPhone's camera capabilities, celebrating creativity, expression, and the beauty of everyday moments. This visual spectacle is both a testament to modern photography and a celebration of diversity and individuality. |
| Chief Creative Officer | Duncan Milner |
| Creative Director | Antoine Choussat |
| Creative Director | Adam Alshin |
| Creative Director | Masaya Asai |
| Associate Creative Director | Paul Wysocan |
| Art Production Director | Helen O'Neil |
| Art Producer | Sara Clark |
| Photo Researcher | Chris Yniguez |
| Global Director of Print | Peter Nolan |
| Project Manager | Daniel Skulkaew |
| Print Producer | Grace Kim |
| Print Producer | Dani Gonzalez |
| Studio Manager | Karen Hodges |
| Assoc. Studio Manager | Brian Harlan |
| Studio Designer | Cullen Rainey |
| Studio Designer | Leigh Ryan |
| Media Company | OMD Worldwide |
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