| Title | When do babies with Down syndrome learn to talk |
| Agency | FCB Canada |
| Campaign | Down syndrome answers |
| Advertiser | Canadian Down Syndrome Society |
| Brand | Canadian Down Syndrome Society |
| Posted | December 2016 |
| Business Sector | Disease Awareness, Support Groups & Associations |
| Story | NA |
| Media Type | Television & Cinema |
| Length | |
| AI Description | The ad begins with a question posed about when babies with Down syndrome start to talk. A young individual with Down syndrome is featured speaking candidly, providing a personal touch. The voiceover communicates that children with Down syndrome generally take longer to talk and may require speech therapy. The ad is set in a warm, home-like environment, emphasizing familiarity and comfort. The message is simple yet powerful, emphasizing the importance of support and understanding for children with Down syndrome. The concluding frames invite viewers to learn more by visiting the Canadian Down Syndrome Society's website, enhancing the informative nature of the ad. |
| Producer | Judy Hamilton |
| Editor | David Rodriguez |
| Copywriter | Peter Gardiner |
| Chief Creative Officer | Jon Flannery |
| Chief Creative Officer | Jeff Hilts |
| Chief Creative Officer | Nancy Crimi-Lamanna |
| Art Director | Simon Tuplin |
| Account Manager | Joline Christiani |
| Casting | Jigsaw Casting |
| Chief Executive Officer (CEO) | Tyler Turnbull |
| Casting | Shasta Lutz |
| Digital Strategist | Shelagh Hartford |
| Group Account Director | Anabella Mandel |
| Senior Strategist | Eryn LeMesurier |
| Director | Elias Campbell |
| Director of Photography (DOP) | Stephen McLouglin |