Canadian Down Syndrome Society - "Can a person with Down syndrome learn " by ANDY Awards 2017

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TitleCan a person with Down syndrome learn
Agency
Campaign Down syndrome answers
Advertiser Canadian Down Syndrome Society
Brand Canadian Down Syndrome Society
PostedDecember 2016
Business Sector Disease Awareness, Support Groups & Associations
Story NA
Media Type Television & Cinema
Length
AI Description The advertisement for the Canadian Down Syndrome Society focuses on a young girl with Down syndrome confidently reading a book. The video challenges stereotypes by showcasing her reading skills, countering the question 'Can a person with Down syndrome learn to read?' with a confident 'Course they do, silly.' The visuals are intimate and compassionate, capturing her in a home setting surrounded by books. The ad emphasizes that individuals with Down syndrome are capable and should not be underestimated. The call to action directs viewers to the CDSS website for more information and answers, promoting awareness and education on Down syndrome.
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