| Title | Can a person with Down syndrome learn |
| Agency | FCB Canada |
| Campaign | Down syndrome answers |
| Advertiser | Canadian Down Syndrome Society |
| Brand | Canadian Down Syndrome Society |
| Posted | December 2016 |
| Business Sector | Disease Awareness, Support Groups & Associations |
| Story | NA |
| Media Type | Television & Cinema |
| Length | |
| AI Description | The advertisement for the Canadian Down Syndrome Society focuses on a young girl with Down syndrome confidently reading a book. The video challenges stereotypes by showcasing her reading skills, countering the question 'Can a person with Down syndrome learn to read?' with a confident 'Course they do, silly.' The visuals are intimate and compassionate, capturing her in a home setting surrounded by books. The ad emphasizes that individuals with Down syndrome are capable and should not be underestimated. The call to action directs viewers to the CDSS website for more information and answers, promoting awareness and education on Down syndrome. |
| Chief Executive Officer (CEO) | Tyler Turnbull |
| Chief Creative Officer | Nancy Crimi-Lamanna |
| Chief Creative Officer | Jeff Hilts |
| Chief Creative Officer | Jon Flannery |
| Art Director | Simon Tuplin |
| Copywriter | Peter Gardiner |
| Producer | Judy Hamilton |
| Editor | David Rodriguez |
| Group Account Director | Anabella Mandel |
| Account Manager | Joline Christiani |
| Senior Strategist | Eryn LeMesurier |
| Digital Strategist | Shelagh Hartford |
| Director | Elias Campbell |
| Director of Photography (DOP) | Stephen McLouglin |
| Casting | Jigsaw Casting |
| Casting | Shasta Lutz |