Ethos travel - "Help me god" by ANDY Awards 2017
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Ethos travel - "Help me god"
- Brand: Ethos travel
- Country: United Kingdom
- Advertiser: Ethos travel
| Title | Help me god |
| Agency | McCANN London |
| Campaign | The Calendar |
| Advertiser | Ethos travel |
| Brand | Ethos travel |
| Posted | July 2016 |
| Business Sector | Transport, Travel and Tourism |
| Media Type | |
| AI Description | The Ethos Travel advertisement creatively uses a calendar layout to entreat potential travelers feeling overwhelmed by busy schedules. It features colorful blocks, each representing different events or tasks that form phrases such as "Help me god." The design cleverly depicts a chaotic lifestyle, suggesting the need for a break. The campaign is executed in various print media, including billboards, with additional images showing busy urban environments, hinting at the fast-paced life many lead. The combination of humor and eye-catching design serves to communicate the idea that Ethos Travel can provide a much-needed escape from daily routine. |
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