Ethos travel - "End this hell" by ANDY Awards 2017

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TitleEnd this hell
Agency
Campaign The Calendar
Advertiser Ethos travel
Brand Ethos travel
PostedJuly 2016
Business Sector Transport, Travel and Tourism
Media Type Print
AI Description The "End this hell" advertisement by Ethos Travel, created by McCann London, is a cleverly designed print ad from 2016. It features a calendar filled with overlapping colored blocks representing a chaotic work schedule. The typography is arranged to spell out messages encouraging viewers to take a break and escape the daily grind. The ad is strategically placed in urban settings, including public transportation areas, to reach people in their busy routines. Its colorful, minimalist style contrasts the hectic appearance of the calendar, visually communicating the chaos of everyday work life versus the need for relaxation through travel.