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ANDY Awards

Creative Award
New York, United States
Google - "Camp Google" by ANDY Awards 2016

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TitleCamp Google
Agency
Campaign Camp Google
Advertiser Google
Brand Google
PostedApril 2016
Business Sector Internet Sites (Excluding ISPs) / Apps.
Media Type Digital
Length
AI Description The "Camp Google" ad showcases a lively digital summer camp for kids, emphasizing the joy of learning through exploration and discovery. Through colorful and engaging visuals, it presents interactive science activities and adventures that are accessible to all. Scenes depict children asking curious questions like "How do fish talk to each other?", followed by dynamic sequences of kids participating in various activities like underwater exploration, musical movement, and scientific experiments. The ad highlights collaborations with National Geographic, NASA, and celebrities like Zendaya to offer virtual field trips and engage kids in fun science projects. It conveys the message of nurturing curiosity, inspiring future innovators and explorers. The exciting visuals and enthusiastic narration create a playful and adventurous atmosphere, portraying learning as an endless journey of fun-filled discovery. The ad concludes with an encouragement to continue asking questions, showcasing a community of over 1.6 million young campers who joined the adventure.
Interactive Production
Interactive Production
Chief Creative Officer
Group Creative Director
Creative Director
Creative Director
Design Director
Designer
Designer
Designer
Copywriter
Copywriter
Head of Production
Head of Production
Producer Perrin Rausch
Producer
Producer
Interactive producer
Interactive producer
Group Brand Director
Brand Director
Brand Manager
Brand Coordinator
Group Strategy Director
Strategy Director
Data Strategist
Business Affairs Manager
Executive Producer
Producer
Tech Lead
Frontend Developer
Production Company
Director
Production Company Producer
Line Producer
Director of Photography (DOP)
Grip
Production Company
Director
Executive Producer
Head of Production
Production Company Producer
Editor
Production Company
Chief Architect
Account Executive
Production Company Producer
Production Company Producer
Director of Photography (DOP)
Editor
Audio Engineer
Creative Director
Designer
Grip
Designer
Line Producer
Designer
Editing Company
Editor
Editor
Editor
Assistant Editor
Assistant Editor
Producer Perrin Rausch
Producer
Producer
Interactive producer
Group Brand Director
Brand Director
Brand Coordinator
Editorial Producer
Group Strategy Director
Editorial Coordinator
Data Strategist
Motion Graphics Creative Director
Motion Graphics Animator Lead
Business Affairs Manager
Executive Producer
Producer
Tech Lead
Frontend Developer
Production Company
Director
Line Producer
Director of Photography (DOP)
Grip
Director
Head of Production
Production Company Producer
Editor
Production Company
Chief Architect
Account Executive
Production Company Producer
Production Company Producer
Director of Photography (DOP)
Editor
Audio Engineer
Grip
Line Producer
Editing Company
Editor
Editor
Assistant Editor
Assistant Editor
Editorial Producer
Editorial Coordinator
Motion Graphics Creative Director
Motion Graphics Animator Lead