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ANDY Awards

Creative Award
New York, United States
Intermarché - "The freshest orange juice brand " by ANDY Awards 2016

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TitleThe freshest orange juice brand
Agency
Campaign The freshest orange juice brand
Advertiser Intermarché
Brand Intermarché
Date of First Broadcast/Publication 2015
Business Sector Fruit Juices & Drinks
Media Type Print
AI Description The print ad for Intermarché's orange juice brand centers around the concept of time, particularly '10:15 am.' Against a clean, white background, large text features prominently at the top, displaying '10:15 am,' indicating the specific time the concept of this fresh, unique orange juice was created. Below these numbers is an intricate narrative that links the freshness of the juice to this specific time. A picture of the bottle is positioned in the lower center, showcasing its simple and appealing packaging that reinforces the idea of freshness and tradition. The ad's elegant, minimalist design exudes a modern feel while emphasizing the authenticity and unique story behind the product.
Chief Executive Officer (CEO)
Chief Executive Officer (CEO)
Chairman
Chief Creative Officer
Chief Creative Officer
Creative Director
Copywriter
Copywriter
Art Director
Art Director
Art Director
Assistant Director
Account Manager
Project Manager
Project Manager Assistant
Project Manager Assistant Head of Digital Design
Strategic Planner
Press Relations
Print Production Company
Print Producer
Print Producer
Photographer
Retoucher
Post Production
Production Company
Director
Sound Production
Sound Producer