Verizon - "Verizon in Minecraft" by ANDY Awards 2016
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Verizon - "Verizon in Minecraft"
- Brand: Verizon
- Country: United States
- Advertiser: Verizon
| Title | Verizon in Minecraft |
| Agency | Wieden + Kennedy |
| Campaign | Verizon in Minecraft |
| Advertiser | Verizon |
| Brand | Verizon |
| Posted | April 2016 |
| Business Sector | Others |
| Media Type | Social Media |
| Length | |
| AI Description | The ad opens with text stating "Bringing Verizon into Minecraft." It shows Minecraft’s blocky world where players craft items like phones and build towering structures. The ad creatively uses the Minecraft universe to showcase Verizon’s connectivity features, such as sending selfies and browsing the web, all represented in the game's distinct pixelated style. The final scenes feature in-game characters interacting and showcasing the impressive constructions reflecting Verizon’s capabilities. The ad emphasizes innovation, framed with lighthearted and playful interactions within the game, appealing to both gaming enthusiasts and those intrigued by technology. |
| Creative Director | Jason Kreher |
| Creative Director | Aaron Allen |
| Design Director | Guy Featherstone |
| Director of Creative Technology | Nilesh Ashra |
| Experience Design Director | Oonie Chase |
| Art Director | Chuck Carlson |
| Director of Creative Technology | Grant Thomas |
| Production Company Producer | Tricia Huetig |
| Production Company Producer | Patrick Marzullo |
| Sound Engineer | Grant Thomas |
| Sound Engineer | James Steele |
| Sound Engineer | Lucas Rondenet |
| Sound Engineer | Ryan Kee |
| Design Partner | Blockworks |
| President | James Delaney (Blockworks) |
| Architectural Designer | Nicole Selis |
| Video Creator | Seth Bling |
| Video Creator | Captain Sparkelz |
| Live Video Creators | Aureylian/DireWolf20 |
| Live Video Creators | MatPat |