Brown-Forman / Finlandia - "1000 Years of Less Ordinary" by ANDY Awards 2016

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Title1000 Years of Less Ordinary
Agency
Campaign 1000 Years of Less Ordinary
Advertiser Brown Forman
Brand Brown-Forman / Finlandia
PostedApril 2016
Business Sector Others
Media Type Others
Length
AI Description The ad "1000 Years of Less Ordinary" for Finlandia explores diverse life stories and extraordinary people around the world. It starts with scenic views of forests, roads, and oceans, quickly transitioning to compelling images of individuals. Each person has a unique story, represented with a single impactful statement. A drag wrestler breaks barriers in the ring, a bear handler shows tenderness, wheelchair athletes convey strength, and artists push creative limits. The ad captures a bodybuilder's determination and highlights an elderly person defying age stereotypes. Visually, the ad is a blend of natural beauty and vibrant human energy, underscoring its message of living life beyond the ordinary. The soundtrack repeats "We undeniable," reinforcing the theme of strength and uniqueness. Each scene connects to the brand's ethos, culminating in the tagline: "Live Magnificently. Drink Responsibly."
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Production Company Knucklehead
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