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ANDY Awards

Creative Award
New York, United States
John Lewis - "The Man On The Moon" by ANDY Awards 2016

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TitleThe Man On The Moon
BriefThrough her family’s powerful telescope, a little girl spies a real man on the moon. He looks lonely. She does everything she can to reassure him, including throwing paper planes and firing letters attached to arrows. Nothing works. Until, at a Christmas party, she gets an idea. Cut to the man on the moon, who receives a Christmas parcel attached to balloons. Inside is a magical telescope, through which he can see his new friend. Show someone they’re loved this Christmas, says department store John Lewis.
Agency
Campaign #ManOnTheMoon
Advertiser John Lewis
Brand John Lewis
Date of First Broadcast/Publication 2015 / 11
Business Sector Department Stores, Supermarkets
Story This is the story of a young girl called Lily. Looking at the moon through her family telescope one night, she is amazed at what she finds, a man on the moon.Lily watches on as our man goes about his chores, all alone up there. She becomes determined to get something to the moon, to send him a message and show him that someone down here is thinking of him.
Media Type Television
Length
Soundtrack ‘Half the World Away’ performed by Aurora, the original song was by Oasis.
AI Description The advertisement tells the heartfelt story of Lily, a curious young girl who discovers a lonely man living on the moon through her telescope. Determined to send him a message, she prepares a Christmas gift attached to colorful balloons. The ad captures her journey of imagination and determination as she sends a gesture of kindness across the galaxy. The visuals are warm and whimsical, blending holiday cheer with a touch of melancholy, accompanied by Aurora’s cover of 'Half the World Away.' The ad represents the theme of connection despite distance, encouraging viewers to show love and care to others, especially during the Christmas season. It closes with the tagline 'Show someone they’re loved this Christmas.'
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