Geico - "Cleaning Crew" by ANDY Awards 2016
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Geico - "Cleaning Crew"
- Brand: Geico
- Country: United States
- Advertiser: GEICO
| Title | Cleaning Crew |
| Agency | Martin |
| Campaign | Unskippable |
| Advertiser | GEICO |
| Brand | Geico |
| Date of First Broadcast/Publication | 2015 / 3 |
| Business Sector | Insurance |
| Media Type | Television & Cinema |
| Length | |
| AI Description | The Geico ad titled "Cleaning Crew" humorously features two janitors in a dimly lit office. One janitor, pushing a vacuum cleaner, mishears the other who mentions "shavings." Correcting him, the janitor clarifies 'savings,' cleverly leading into the Geico slogan. The interaction is light-hearted and comical, utilizing humor and a slightly awkward office setting to create an amusing scene. The ad concludes with Geico's familiar tagline, emphasizing the simplicity and efficiency of saving with Geico insurance. |
| Chief Creative Officer | Joe Alexander |
| Creative Director | David Muhlenfeld |
| Executive Creative Director | Jorge Calleja |
| Creative Director | Magnus Hierta |
| Associate Creative Director | Chris Peel |
| Designer | Chris Peel |
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