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ANDY Awards

Creative Award
New York, United States
Geico - "High Five (:30)" by ANDY Awards 2016

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TitleHigh Five (:30)
Agency
Campaign Unskippable
Advertiser GEICO
Brand Geico
Date of First Broadcast/Publication 2015 / 2
Business Sector Insurance
Story You can't skip this GEICO ad, because it's already over. 
Media Type Television
Length
AI Description The ad begins with two friends in a backyard setting, standing next to a BBQ grill. One of them initiates a high five during a casual conversation. As they high-five, the narrator humorously declares, "Savings! You can't skip this GEICO ad because it's already over." The exuberant high five is frozen mid-air, creating a comic still moment, while the tail-end of the ad voices GEICO’s classic slogan, emphasizing how 15 minutes could save viewers 15% or more on car insurance. To underscore the fun and unexpected nature of the commercial, the backyard setting adds a playful and familiar touch, with subtle details like a basketball hoop in the background.
Director
Production Company