Johnnie Walker - "Have Bold Taste and Intense Character" by ANDY Awards 2015
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Johnnie Walker - "Have Bold Taste and Intense Character"
- Brand: Johnnie Walker
- Country: United Kingdom
- Advertiser: Diageo
| Title | Have Bold Taste and Intense Character |
| Agency | Anomaly |
| Campaign | Keep Walking |
| Advertiser | Diageo |
| Brand | Johnnie Walker |
| Date of First Broadcast/Publication | 2014 / 10 |
| Product | Double Black |
| Business Sector | Spirits, Fortified Wines |
| Tagline | Keep Walking |
| Media Type | Television |
| Length | |
| AI Description | The ad for Johnnie Walker Double Black opens in a vintage, dimly lit room filled with antique furniture, paintings, and a gramophone playing a dark tune. Liquid black ink mysteriously flows from the gramophone, cascading over the record, down the piano, and across the floor. A character dressed in a sophisticated suit walks through the room, disrupting the orderly darkness with every footstep. The oil paints enigmatic figures and seeps into antique objects, providing a sense of mystery. Another character, a woman, enters the scene, holding a lighter. She ignites a piano set aflame, illuminating the room with an infernal glow. Amidst the chaos, the Johnnie Walker bottle is positioned alluringly, promising bold taste and intense character. The tagline 'Keep Walking' reinforces the brand's message of persistence and sophistication amid chaos. |
| Writer | Dave Douglass |
| Art Director | Mark Sarosi |
| Account Director | Lauren Bozarth |
| Executive Producer | Winslow Dennis |
| Copywriter | Mike Bryne |
| Copywriter | Dave Douglass |
