Netflix - "Proposal" by ANDY Awards 2015

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TitleProposal
Agency
Campaign You Gotta Get It, To Get It
Advertiser Netflix
Brand Netflix
PostedJuly 2014
Business Sector Internet Sites (Excluding ISPs) / Apps.
Tagline You gotta get it, to get it.
Media Type Television
Length
Market Canada
AI Description The ad depicts a romantic dinner in a dimly lit restaurant, where a young man is nervous and awkwardly expresses his feelings to his girlfriend by referencing lines from a movie on Netflix. The couple exchanges heartfelt glances as the conversation evolves into a comical yet touching proposal. The scene shifts to a display of Netflix content screens, emphasizing the platform's wide variety of movies and TV shows. The ad ends with the Netflix logo and the tagline, highlighting the idea that to understand or appreciate certain moments, you must experience the same content.
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