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ANDY Awards

Creative Award
New York, United States
HBO Go - "Happily Married" by ANDY Awards 2015

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TitleHappily Married
Agency
Campaign Awkward Family Viewing
Advertiser Home Box Office, Inc.
Brand HBO Go
PostedApril 2014
Product Curb Your Enthusiasm
Business Sector TV/Radio Programs & Stations
Media Type Television
Length
Market United States
AI Description The HBO Go ad features a family awkwardly gathered in their living room to watch TV. A couple and their two teenage children are seated on a couch, each holding popcorn. The parents engage in a conversation about hypothetical divorce, attempting to reassure their children. The discussion turns personal and awkward, prompting humorous reactions from the children. The ad humorously highlights how close family settings can lead to embarrassing moments, especially when watching explicit content. The concept encourages streaming individually on HBO Go to avoid such uncomfortable family encounters, concluding with the tag, 'Might be a good time for HBO GO.'
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