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ANDY Awards

Creative Award
New York, United States
Little Caesars Pizza - "Cast" by ANDY Awards 2014

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TitleCast
Agency
Campaign Hot-N-Ready
Advertiser Little Caesar Enterprises, Inc.
Brand Little Caesars Pizza
PostedMarch 2014
Business Sector Restaurants & Fast Food
Media Type Television
Length
Market United States
AI Description The advertisement for Little Caesars Pizza opens in a bright, fast-food restaurant. A customer with a broken arm in a cast stands at the counter in front of a cashier. He's ordering a pizza as the slogan, 'One hot and ready pizza, $5,' echoes in the background. The setting is brightly lit with pops of orange and black from the company's design. The comedic element kicks in as the customer uses his immobile arm in the cast to make his point about the irresistible pizza deal. As he emphatically waves his cast arm, it breaks open, revealing the absurdness, sending plaster flying everywhere, much to his surprise. The ad concludes with mouthwatering shots of Little Caesars' hot-n-ready pepperoni pizza and deep dish pizza, emphasizing affordability and taste with their prices. This adds a layer of humor and enjoyment, appealing to viewers looking for a quick, delicious meal.
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Special Effects / VFX
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Chief Creative Officer
Executive Creative Director
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Creative Director
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Art Director
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